{"id":931,"date":"2008-07-22T01:00:51","date_gmt":"2008-07-22T09:00:51","guid":{"rendered":"https:\/\/systematichr.com\/?p=931"},"modified":"2008-07-22T01:01:06","modified_gmt":"2008-07-22T09:01:06","slug":"the-stupidity-of-crowds","status":"publish","type":"post","link":"https:\/\/systematichr.com\/?p=931","title":{"rendered":"The Stupidity of Crowds"},"content":{"rendered":"<p>I have a lot of favorite bloggers.\u00a0 I think I\u2019ve tipped my virtual hat over to <a href=\"http:\/\/www.robmillard.com\/archives\/strategy-101-the-stupidity-of-crowds.html\" target=\"_blank\">Rob Millard<\/a> quite often here, but I was going backwards in time reading some of his old posts and got to reflecting on an old post if his on the \u201cstupidity of crowds.\u201d\u00a0 We are, I am confident, soon heading into a Web 2.0 business world filled with social media that will have many of us interacting on-line and creating knowledge.\u00a0 Whether this knowledge is wise, accurately interpreted, and leads to valuable innovation seems to be a conclusion we\u2019ve already agreed upon.\u00a0 Perhaps it\u2019s reasonable to question this conclusion however.\u00a0 Millard states:<\/p>\n<blockquote><p>Conventional wisdom holds that crowds are &#8220;wise&#8221; and that all things being equal, the more inclusive a decision making process and the larger the number of people in a group making a decision, the more likely the &#8220;correct&#8221; decision will emerge.<\/p>\n<p>In his landmark book on this topic, The Wisdom of Crowds, James Surowieki asserts that the conclusions of a large group can often be better than those of a small group of experts, simply because large groups can aggregate a large amount of dispersed wisdom.\u00a0 ((Millard, Rob, September 28, 2006.\u00a0 \u201cThe Stupidity of Crowds.\u201d\u00a0 Retrieved from http:\/\/www.robmillard.com on July 13, 2008.))<\/p><\/blockquote>\n<p>As Millard states, the wisdom of crowds is wholly dependent on the idea that large numbers of people can consume larger amounts of data.\u00a0 However, in practice, it seems to me that large numbers of people simply consume the same small amounts of data that is fed to them from the experts.\u00a0 Therefore, it\u2019s still the small number of experts that collect and synthesize data into innovations.\u00a0 Perhaps as the data is being synthesized, external non-experts can contribute perspective, they are probably not a part of the innovation process.\u00a0 Without the experts doing most of the heavy lifting, I\u2019m not sure I really want the masses creating my innovative wisdom.<\/p>\n<p>Perhaps all social medias are really going to do is identify the experts, and bring them together in a simplified fashion.\u00a0 The question is how we\u2019ll identify those experts, and how we minimize the negative impact when a non-expert is mis-identified.\u00a0 Theoretically, social medias will provide some sort of a self vetting process, but HR will also need to apply competency and skill databases to ensure that social medias are working optimally.\u00a0 Last thing we need is for us to enhance collaboration between those who have no business collaborating in certain topics.\u00a0 Let\u2019s keep it to the experts, so let\u2019s make sure we apply our talent databases as we deploy our social medias.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I have a lot of favorite bloggers.\u00a0 I think I\u2019ve tipped my virtual hat over to Rob Millard quite often here, but I was going backwards in time reading some of his old posts and got to reflecting on an&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[45,8,44,46],"tags":[],"class_list":["post-931","post","type-post","status-publish","format-standard","hentry","category-collaboration","category-strategies","category-innovation","category-web-20"],"_links":{"self":[{"href":"https:\/\/systematichr.com\/index.php?rest_route=\/wp\/v2\/posts\/931","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/systematichr.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/systematichr.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/systematichr.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/systematichr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=931"}],"version-history":[{"count":0,"href":"https:\/\/systematichr.com\/index.php?rest_route=\/wp\/v2\/posts\/931\/revisions"}],"wp:attachment":[{"href":"https:\/\/systematichr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=931"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/systematichr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=931"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/systematichr.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=931"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}